Manifestational Tourism in the Function of the Central Serbia Rural Areas’ Development - An Example of Such a Manifestation “Guča Trumpet Festival”

Abstract

Touristically speaking, the rural areas of Serbia are not fully researched, hence there exist viewpoints that say that by the development of manifestational tourism the touristic potential of such areas can be raised to the higher level and be better presented to the foreign touristic market. The result of the previously stated would be the increase of the touristic demand-scale, and an effect on the decrease of negative demographic processes and preventing migration of young people from rural to urban areas, as well. Touristic Manifestation “Guča Trumpet Festival” with over 55 years of tradition presents one of the most prominent domestic brands recognizable in the world touristic market. Methodological contribution of the paper consists of displaying the terrainresearch results carried out in 2015 and an overview of the interdependence of the main motives that attract foreign visitors to this manifestation and the local-people’s demographic characteristics, with an intention of pointing out the suggestion for improving the rural area developmental conditions. Data analysis was carried out in the package program for statistical analysis and the data processing (SPSS 20.00) and was based on the population registry, granted from National Statistical Service of Republic of Serbia. The gathered data have shown that the studied manifestation can play a role in the revitalization of the Dragačevo area, primarily because it is interesting to foreign visitors and generally foreign visitors are interested in longer stays if the more significant touristic offer is rendered, including the touristic values in the vicinal regions.